SEO report of strategicmarketing.com

Strategic Marketing | AUTOMOTIVE DIRECT MAIL MARKETING

www.strategicmarketing.com/

We are the leading direct marketing firm in the automotive industry since 1995, and after 19 years in business we have found the perfect formula. Our goal ...


 Tasks

  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.strategicmarketing.com/

Character length : 27

Title
Strategic Marketing | AUTOMOTIVE DIRECT MAIL MARKETING
Description
We are the leading direct marketing firm in the automotive industry since 1995, and after 19 years in business we have found the perfect formula. Our goal is simple. We want to be the best.
Keywords (meta keywords)
automotive dealership marketing

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://strategicmarketing.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin4

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Strategic Marketing | AUTOMOTIVE DIRECT MAIL MARKETING

Character length : 54

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
0403171
Heading structure in the source code
  • <H4> Contact Us
  • <H4> Connect with us
  • <H6> OEM
  • <H4> 
  • <H2> Leading the Charge
  • <H4> 
  • <H2> Putting the Power in Your Hands
  • <H4> 
  • <H2> Vision to Innovate
  • <H4> 
  • <H2> Proven Performance
  • <H4> Data-Driven Marketing
  • <H4> Lead Generation Success
  • <H4> Empower Platform
  • <H4> Company History
  • <H4> Data-Driven Marketing
  • <H4> Awards
  • <H4> Business Solution
  • <H4> Trends & Analysis
  • <H4> Our Culture
  • <H4> Advanced Technology
  • <H4> Lead Generation
  • <H4> Career Opportunities
  • <H4> It is really important for our organization to use a certified vendor for data integration. That is why we use Strategic, they understand the importance of data security and take it as seriously as we do.
  • <H5> Alison Centore, Director of Marketing, Sheehy Auto Stores
  • <H4> Empower is the ultimate marketing tool!  We spend our advertising dollars much more efficiently and we love the flexibility of targeting smaller groups of customers with specific messages.
  • <H5> Ryan Gill, General Manager, Chesrown Chevrolet Buick GMC
  • <H4> Strategic Marketing really isn’t just a direct mail company that has data, they are a Data Company that implements direct mail.
  • <H5> Internet Marketing Director of The Jim Click Automotive Team
  • <H4> Strategic is by far the best marketing company we have ever used. They understand our market, continue to bring us new ideas, and keep us ahead of our competition. I don’t hesitate to refer them to my fellow dealers.
  • <H5> Mike Basil, Basil Toyota
  • <H4> We’ve literally had thousands of leads, tons of traffic and sold hundreds this year thanks to Strategic Marketing.
  • <H5> Brad Doenges, President, Doenges Family of Autos
  • <H4> With Strategic Marketing steering the way, we have made direct mail a steady part of our marketing plan. I measure results in sales volume and gross profit. Strategic Marketing has delivered both.
  • <H5> Mike Moriarty, General Manager, Family Ford of Enfield
  • <H4> Strategic Marketing is the "Game Changer" we were looking for!
  • <H5> J. Elder III, General Sales Manager, Suburban Ford
  • <H4> Market Analysis
  • <H4> Right Data
  • <H4> Right Message
  • <H4> Right Process
  • <H4> Connect with us
  • <H4> Automotive Data-Driven Marketing On a Whole New Level!
Word cloud
  • marketing27
  • strategic16
  • data13
  • market8
  • company8
  • mail7
  • right7
  • sales6
  • analysis6
  • data-driven6
  • empower6
  • opportunities6
  • general5
  • direct5
  • builder4
  • business4
  • automotive4
  • best4
  • learn4
  • vendor4
  • team3
  • success3
  • technology3
  • platforms3
  • manager3
  • platform3
  • chrysler3
  • certified3
  • awards3
  • results3
  • service3
  • power3
  • read3
  • phone3
  • email3
  • quick3
  • dealership3
  • message3
  • name3
  • strike3
  • logix3
  • analytics3
  • culture3
  • year2
  • please2
  • looking2
  • mike2
  • basil2
  • required2
  • fields2
  • human2
  • products2
  • seeing2
  • proprietary2
  • marked2
  • customers2
  • growth2
  • leave2
  • generation2
  • lead2
Keyword matrix
wordtitledescriptionsheading
marketing
strategic
data
market
company
mail
Two Word cloud
  • strategic marketing7
  • learn more4
  • direct mail3
  • read more3
  • with the right3
  • dms vendor2
Three Word cloud
  • analysis platforms empower2
  • market data opportunities2
  • service builder digital2
  • strike results case2
  • fca general motors2
  • awards oem fiat2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Readability

Flesch–Kincaid Grade Level
7.20
Flesch Reading Ease
53.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.80
Dale–Chall Readability
6.60
SMOG Index
9.80
Spache Readibility
5.00
Number of letters
5113
Number of words
986
Number of sentences
175
Average words per sentences
6
Number of syllables
1718
Syllables in words
1732
Average syllables in words
1.74
Number of words in first three syllables
228
Percentage of word / syllables
23.12
Words not in Dale-Chall easy-word list
393
Words not in Spache easy-word list
265

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.strategicmarketing.com/wp-content/plugins/LayerSlider/static/js/greensock.js?ver=1.11.8
  • http://www.strategicmarketing.com/wp-includes/js/jquery/jquery.js?ver=1.11.2
  • http://www.strategicmarketing.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
  • http://www.strategicmarketing.com/wp-content/plugins/LayerSlider/static/js/layerslider.kreaturamedia.jquery.js?ver=5.3.2
  • http://www.strategicmarketing.com/wp-content/plugins/LayerSlider/static/js/layerslider.transitions.js?ver=5.3.2
  • http://www.strategicmarketing.com/wp-content/plugins/wp-google-map-plugin//assets/js/maps.js?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/js/qode-like.js?ver=1.0
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/js/plugins.js?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/js/jquery.carouFredSel-6.2.1.js?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/js/jquery.mousewheel.min.js?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/js/jquery.touchSwipe.min.js?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/js/default_dynamic.php?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/js/default.min.js?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/js/custom_js.php?ver=4.2.14
  • http://www.strategicmarketing.com/wp-includes/js/comment-reply.min.js?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/plugins/js_composer/assets/js/js_composer_front.js?ver=4.3.4
  • http://www.strategicmarketing.com/wp-content/plugins/ninja-forms/js/min/jquery.maskedinput.min.js?ver=4.2.14
  • http://www.strategicmarketing.com/wp-includes/js/jquery/jquery.form.min.js?ver=3.37.0
  • http://www.strategicmarketing.com/wp-includes/js/underscore.min.js?ver=1.6.0
  • http://www.strategicmarketing.com/wp-includes/js/backbone.min.js?ver=1.1.2
  • http://www.strategicmarketing.com/wp-content/plugins/ninja-forms/js/min/ninja-forms-display.min.js?nf_ver=2.9.28&ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/plugins/js_composer/assets/lib/isotope/dist/isotope.pkgd.min.js?ver=4.3.4
  • http://www.strategicmarketing.com/wp-content/plugins/js_composer/assets/lib/prettyphoto/js/jquery.prettyPhoto.js?ver=4.3.4
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.strategicmarketing.com/wp-content/plugins/LayerSlider/static/css/layerslider.css?ver=5.3.2
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/style.css?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/css/font-awesome/css/font-awesome.min.css?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/css/stylesheet.min.css?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/themes/nouveau/css/responsive.min.css?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/plugins/js_composer/assets/css/js_composer.css?ver=4.3.4
  • http://www.strategicmarketing.com/wp-content/plugins/wp-google-map-plugin//assets/css/frontend.css?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/uploads/js_composer/custom.css?ver=4.3.4
  • http://www.strategicmarketing.com/wp-content/themes/nouveau-child/style.css?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/plugins/ninja-forms/css/ninja-forms-display.css?nf_ver=2.9.28&ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/plugins/ninja-forms/css/qtip.css?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/plugins/ninja-forms/css/jquery.rating.css?ver=4.2.14
  • http://www.strategicmarketing.com/wp-content/plugins/js_composer/assets/lib/prettyphoto/css/prettyPhoto.css?ver=4.3.4
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Website security

IP
23.229.232.2
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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